New business that
doesn't wait for referrals.
Outbound didn’t fail because outreach doesn’t work. It failed because it was cold. Ghost gives your founders and account leads warm signals to act on: who’s engaging with your work, which brands are hiring marketers or have just raised, and who to message today.
The agency problem
Two thirds of agencies say past and current clients are their top source of new business. Most have tried outbound, and only one in ten call it very effective. So pipeline rises and falls with how last year’s clients feel.
Ghost adds a channel you control, without the spray-and-pray. Your team’s content builds attention, intent signals show which brands are leaning in, and outreach opens with something real. Every reply lands on one board, so new business stops living in the founder’s head.
What Ghost does for agencies
Engagement with your team’s posts, competitor and keyword watchlists, and company signals like marketing hires and funding rounds, scored against your ideal client.
Explore intent-led outboundFounders and account leads post in their own voices, on message. Your thinking shows up in feeds before the pitch does.
Explore the content engineLinkedIn and email sequences that open with context, built in under 90 seconds from your ICP and approved before anything sends.
Explore agentic campaignsEvery reply becomes a deal on a shared board, with reminders when a proposal goes quiet and revenue by source.
Explore the built-in CRMA week in Ghost
Ghost does the finding, writing and chasing. You make the calls that need judgement.
Going solo?
Freelancers and independent consultants get the same content engine, signals and pipeline on a single seat.
FAQ
Most agency outbound fails because it’s a generic pitch to a bought list. Ghost starts from intent: a brand engaged with your post, is hiring for a role you could support, or just raised money to grow. Every message opens with that context.
Yes. Each person connects their own LinkedIn, posts in their own voice and runs their own outreach, while intent signals and deals sit in one shared pipeline.
Build separate ICPs and campaigns for each vertical or service, then see which produce replies and deals. It’s a fast way to test a positioning before you rebuild the website around it.
Yes. Agencies that want to sell LinkedIn outbound as a service can join the Ghost Certified Partner programme.
No. Ghost includes a built-in CRM with deals, reminders and revenue by source. Native HubSpot, Pipedrive and GoHighLevel sync is in development.
Plans start at $99 a month (£79 or €89), with a 7-day free trial so you can see results before you pay. Ghost Managed, where our team runs it for you, starts at £1,000 a month.
Further reading
Ghost for other teams
Ghost Managed · From £1,000/month
Ghost Managed gives you an outsourced new business function on Ghost: our team runs targeting, outreach and qualification, and hands you booked meetings with full context.