Agentic Campaign Creator
Pick an ICP. Press Run Agent. Ghost finds the leads, writes the LinkedIn + email sequence in Claude, builds the campaign, and enrols the contacts — end to end. You review, approve, launch.
How the agent works
A few sentences: who you’re selling to, what you sell, and any signal preferences (target competitors, geographies, company size).
Claude translates your brief into structured filters, runs the search across 600M contacts, and proposes a lead list — usually in 10–20 seconds.
Grounded in your existing content and brand voice, Claude writes a multi-channel sequence: LinkedIn connection, email, DM, break-up. Every step references the signal logic.
The agent creates the campaign in Ghost, applies scheduling, and enrols the selected contacts. Nothing sends yet.
You see the campaign ready to go, step-by-step explanations, and every lead. Approve in one click, or edit anything first. 90 seconds, start to finish.
Under the hood
Pick an ICP, hit Run Agent. Ghost finds the leads in Find People, writes the sequence in Claude, builds the campaign, and enrols the contacts — all without you touching the builder.
Every sequence the agent writes is grounded in your existing content, pillars, and persona — not generic AI slop. It sounds like you because Ghost has been reading your posts.
The agent plans LinkedIn + email steps together based on your ICP and signal set. You get a coherent multi-channel flow, not a single-channel blast that needs a rewrite.
Nothing sends without your approval. The agent hands you a complete draft — lead list, sequence, schedule — with a clear explanation of its choices. You approve, edit, or reject step by step.
The agent watches reply rates and meeting bookings across your campaigns and adapts future drafts — tighter hooks, better framing, smarter sequencing — to what actually converts for your audience.
The agent runs on Anthropic’s latest Claude models with Ghost’s proprietary GTM grounding layer. Serious reasoning for serious outbound.
Ghost vs other AI SDR tools
11x / Artisan
SDR-as-a-service. Per-seat pricing. Owns the whole workflow but sits outside your existing tooling.
Ghost’s agent lives inside your GTM platform, uses your content + signals + voice, and integrates with the humans on your team.
Clay agents
Powerful data workflow triggers. Great for enrichment pipelines, but they don’t write sequences or enrol contacts into LinkedIn campaigns.
Ghost’s agent goes all the way from ICP brief to enrolled multi-channel campaign.
Lavender / Regie.ai
Email writing copilots. They help humans write better emails, one at a time.
Ghost’s agent writes the whole sequence, grounded in your brand voice, across LinkedIn and email.
FAQ
Is this an AI SDR?
It’s an AI agent that does the build — research, list-building, writing, campaign setup — autonomously. It doesn’t replace a human SDR on the phone, but it replaces the hours a human spends every week building and maintaining outbound campaigns.
How does it actually run under the hood?
The agent is a multi-step Claude workflow with access to Ghost’s internal tools — Find People search, sequence builder, enrolment, and brand voice training data. It plans, executes, self-checks, and hands you a campaign you can edit.
Does anything send without my approval?
No. The agent builds the campaign and enrols the contacts but nothing is sent until you press launch. You can edit any step, remove any contact, or reject the whole thing.
How is this different from 11x, Artisan, or Clay agents?
11x and Artisan ship SDR-as-a-service — you pay per seat, they run it. Clay agents are workflow triggers for data operations. Ghost’s agent is embedded in your GTM platform: it uses your content, your signals, your database, and your voice — and everything lives alongside the humans still doing the work.
How much does it cost?
Agentic Campaign Creator is included in the $99/month Ghost plan. No per-campaign credits, no per-agent seats.
Run Agent. Review. Launch. $99/month. 7-day free trial.