VP Sales at Adtech companies are selling into brand teams and performance marketing organisations that are evaluating new solutions in a rapidly changing landscape. Trust and timing are everything — a VP Sales who shows up on LinkedIn as a knowledgeable guide through the complexity closes more deals than one who appears only in RFP responses. Ghost makes systematic credibility-building possible across your entire sales team.
The problem
Adtech sales cycles are long, buyer attention is scarce, and most outreach happens too late in the buying cycle. By the time you reach out cold, buyers have already shortlisted competitors they found through content.
How Ghost solves it
Ghost builds your LinkedIn presence so you're in front of adtech buyers before they start evaluating — posting on privacy-safe measurement, retail media, or CTV — and intent signals tell you the moment a buyer starts researching, so outreach arrives at exactly the right time.
Adtech VP Sales teams using Ghost generate 35% more early-funnel conversations with brand and performance marketing buyers per quarter.
How it works
Ghost creates LinkedIn content in your voice — posts that resonate with Adtech buyers and establish your credibility as a VP Sales.
Every like, comment, and profile visit is captured and scored across five dimensions. Ghost surfaces the warmest prospects automatically — no manual monitoring required.
Personalised DM sequences go out automatically, referencing the exact engagement signal. Prospects reply because the message is relevant — not because it caught them at the right time by luck.
7-day free trial. Full platform from day one. No restrictive tiers.