RevOps Managers at Martech companies have a particularly ironic challenge: they're selling attribution and operational tools to buyers who expect full attribution and operational rigour from every vendor they work with. Ghost's attribution layer — connecting LinkedIn content to pipeline — is proof-of-concept that your company takes revenue attribution seriously. And it finally makes LinkedIn a channel that shows up in your own reporting stack.
The problem
You can't attribute LinkedIn to pipeline. In a martech company, that's embarrassing — your own category is attribution, and you're blind to one of your top acquisition channels. Leadership notices the gap.
How Ghost solves it
Ghost creates a closed-loop between LinkedIn content and CRM data — every intent signal captured, every lead synced, every touchpoint attributed. You can finally show leadership that LinkedIn is a real pipeline source, not just a brand channel, with the receipts to prove it.
Martech RevOps teams using Ghost typically attribute 20-30% of their pipeline to LinkedIn within 90 days — often a completely new revenue line item.
How it works
Ghost creates LinkedIn content in your voice — posts that resonate with Martech buyers and establish your credibility as a RevOps Manager.
Every like, comment, and profile visit is captured and scored across five dimensions. Ghost surfaces the warmest prospects automatically — no manual monitoring required.
Personalised DM sequences go out automatically, referencing the exact engagement signal. Prospects reply because the message is relevant — not because it caught them at the right time by luck.
7-day free trial. Full platform from day one. No restrictive tiers.